Better understanding of the purpose, benefits, requirements and implications of AM/KAM.
A completely new perspective on the KA job and identifying & mapping out priorities.
Improved commercial framework involving the Rx and Hospital Business Units.
Content development of HoReCa CTG profiles, customer argumentations and soft skills.
KAM training designed & customized to their market, to achieve Key Supplier Status.
Managing the customer relationship towards planned goals via matrix analysis.